Hi there!
I’m a graphic designer with a passion for visual storytelling, blending research-driven design with creative expression. I hold a BA in Communication Design from Pearl Academy and an MA in Graphic Media Design from London College of Communication (LCC). Before my master's, I spent two years working as a freelance designer, taking on diverse projects in branding, packaging, editorial design, illustration, and video editing.
During my master’s, I actively engaged in extracurricular projects, including serving as part of the editorial team for A Line Which Forms a Volume (Vol. 8)—MAGMD’s design research publication. I was also invited to present a dissemination of my major project at the book launch. Additionally, I led the curation team for the MAGMD postgraduate show, refining my skills in exhibition design and creative direction.
My design interests lie at the intersection of research and practice, with a strong focus on editorial design, image treatments, layout, typography, and production. I also specialise in branding and packaging, crafting visual identities that tell compelling stories. My illustration work spans digital and traditional techniques, from vector graphics to hand-drawn compositions.
Whether working on print or digital media, I approach every project with a thoughtful, detail-oriented process—ensuring that design not only looks great but also communicates effectively.
A collection of illustration-led projects that explore diverse visual styles and playful themes. These include a digital planner featuring a variety of functional icon stickers, a series of fun and colourful Kwai snack stickers, and charming animal sticker sets.
This body of work showcases versatility in illustration techniques, experimenting with character design, colour palettes, and stylistic approaches to suit different contexts and audiences. Each project balances function and aesthetic appeal, highlighting illustration as both a practical and expressive design tool.
Illustration, Digital Stickers, Character Design, Iconography, Playful Aesthetic, Visual Storytelling, Versatility, Colour Exploration, Digital illustrations, Decorative Elements, Themed Graphics, Fun & Whimsical, Style Variation.